Tips for Creating a Natural Back link Profile If you are paying for links or doing link building manually, it’s becoming more and more important to make it look like you’re gaining them naturally. That’s because, as a site owner, you’re supposed to be gaining them naturally, at least in Google’s eyes. And the search engines like Google MSN Yahoo Aol etc. are becoming increasingly good at sniffing out links that, by their rules, haven’t been earned. In an ideal world, what is considered ‘earned’ would be up for debate. In the real world though, we must play by their rules. Therefore, if you’re actively involved in the backlinks you obtain and not simply sitting back and taking whatever comes at you via your ‘too awesome for words!’ content, then don’t raise any flags and make it easy for Google to discount your hard earned links. Follow the tips below the help keep your link profile as natural looking as possible. 1. Vary Your Anchor Text Targeting one specific term and buildi
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