Unlock the Full Potential of Adobe Experience Platform: A Guide to Its Native Applications and Key Use Cases Adobe Experience Platform (AEP) is the backbone of a data-driven marketing strategy, offering a suite of powerful native applications that enable businesses to create personalized, seamless customer experiences across all channels. Here’s an overview of the core applications built on AEP, along with five key use cases that demonstrate its value: Key Native Applications on Adobe Experience Platform 1. Adobe Customer Journey Analytics (CJA): CJA is a journey-based analytics application that provides cross-channel analysis and omnichannel insights. It allows marketers to analyze customer journeys both offline and online, using behavioral data for more strategic product placements and journey-based audience creation. 2. Adobe Real-Time CDP: This Customer Data Platform collects data from multiple sources, unifying it into a single, actionable user profile to deliver consistent experi
How to migrate your AEM to AEM as a cloud service (AEMAACS)? Here are the 4 key phases to migrate to AEM as a Cloud Service: readiness, implementation, go-live, and post-go-live. Readiness: During the readiness phase, focus on notable changes in the AEM architecture and deprecated features. Implementation: In the implementation phase, explore tools like Cloud Manager, Content Migration, and Code Refactoring to make your code and content ready to move over to AEM as a cloud service. Go Live: Once your content and code are ready to be deployed, learn best practices and limitations to consider during the migration in the go-live phase. Post Go Live: Finally, post a successful migration, ensure temporary files are removed and best practices are followed for continuous development and manage logs. Following are the important tools that help you to accelerate some of your code refactoring tasks, these tools help to reduce migration complexity and time. Asset Workflow Migration: it is used