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How to migrate your AEM on premises to AEM as a cloud service?

How to migrate your AEM to AEM as a cloud service (AEMAACS)? Here are the 4 key phases to migrate to AEM as a Cloud Service: readiness, implementation, go-live, and post-go-live. Readiness: During the readiness phase, focus on notable changes in the AEM architecture and deprecated features. Implementation: In the implementation phase, explore tools like Cloud Manager, Content Migration, and Code Refactoring to make your code and content ready to move over to AEM as a cloud service. Go Live: Once your content and code are ready to be deployed, learn best practices and limitations to consider during the migration in the go-live phase. Post Go Live: Finally, post a successful migration, ensure temporary files are removed and best practices are followed for continuous development and manage logs. Following are the important tools that help you to accelerate some of your code refactoring tasks, these tools help to reduce migration complexity and time. Asset Workflow Migration: it is used
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What is prompt and how it can help to create the personalized content using LLM Gen AI?

To take the best out of GenAI salesforce has built the prompts that can help you to build the personalized content. you need to use the prompt templates to fill the information and connect with CRM data. it is mainly useful for B2C campaigns. Prompt Goal helps to direct the LLM towards to desired output. You can scale prompt and it can be used over and over again, create an output for different customers, products by using the prompt template. Prompt templates include placeholders for specific details about customers, products, and more. And once those placeholders are filled with real, relevant data, the prompt template becomes a truly personalized prompt. Prompt templates help your teams generate data-driven and consistent output at scale. Using prompt templates is ideal for B2C communications because templates provide both a unified voice and personalization. They also help your teams focus on completing tasks, instead of repeatedly building individual prompts. Create a prompt temp

What is Google Analytics Library in GA4

What is Google Analytics Library: All of your collections and reports organized in one place where you can customize them and create more. Collections allow administrators to customize the presentations of reports. Benefits of Google Analytics Library:  Customize report navigation: In your Library, view and edit all reporting objects in a property, including collections, detail reports and overview reports.  Customize Collections: A "collection" is a set of reports. Each Collection has at least one 'topic' to organize reports further.  For example Analytics offers the predefined collection Life cycle, which has four topics: Acquisition, Engagement, Monetization, and Retention. Each topic contains reports.  Edit these existing collections and topics to change how reports appear in the report navigation, or creation your own new collection from scratch.  Customize Report: Find all your reports. Create a brand new overview report or detail repot, or edit existing reports

What is campaign tagging? how to implement the tagging in marketing campaigns?

What is Campaign Tagging Campaign tracking help you to determine the performance of your marketing campaign deployed on different mediums like website, email, and social. Benefits and how to implement the tagging using campaign URL builder Benefits of Campaign Tagging: Google Analytics cannot identify the different digital marketing campaigns that sends the visitors to your website. As  Google analytics can determine the source like Facebook/referral but it cant determine which Facebook post or ad the traffic came from. Campaign tagging lets you overcome this situation. If you are running Email Campaigns, campaign tagging rises from really good idea to critical. This is because traffic from email will be grossly under-reported (for various technical reasons) if you don’t tag all links pointing back to your website. If you are running paid search campaigns outside of AdWords (or AdWords campaigns with auto tagging disabled), th

Adobe Experience Manager as a Cloud

 Adobe Experience Manager as a Cloud:  Adobe experience manager as a cloud is a cloud native application that runs on the cloud in real time and doesn't require any installation in your local machine. Adobe as a cloud comes with lot of advantages like, Availability, Reliability, scalability and Security. Along with that it has the same feature as we have in AEM managed services platform. In fact AEM as a Cloud has improved user experience and allows developers to take the advantage of automated deployment through CI/CD. It does not impact the authoring or having any maintenance downtime. It offers scalability as per the needs of the users and we can increase or decrease the bandwidth based on the demand which helps organizations to save the cost. It is more efficient in terms of managing and maintaining the overall environment as certain processes are fully automated like administration of platform, deployment, asset processing etc. want to know more please read the complete articl

Consumer Risk Perception

(image borrowed from internet thanks to owner) Perception: the process by which people translate sensory impressions into a coherent and unified view of the world around them. Consumer: An end user who buy a product and use it actually. Risk: It is an uncertainty which is associated with each product. Consumer Risk Perception: whenever consumer make decisions to purchase any new product there is an element of uncertainty about the consequences and a perception of risk is involved in most such purchases. Risk perceptions can be defined as “the consumers” perceptions of uncertainty that they face when they are unable to foresee various consequences of their purchase decisions’. The relevant risk dimensions are the uncertainty and the consequences. It is worth nothing that the influence of risk depends on individual’s perception. This means that the risk actually may or may not exist and even if a real risk exist and even if a real risk exists but is not perceived, it will n